| Alexis Dawes
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| | Learning Annex.
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| I've been selling my own self-published
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| | The Learning Annex is one of the largest
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| information products (mainly e-books)
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| | producers of seminars, lectures, classes
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| online for the past 3 years. Is it
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| | and workshops throughout the United
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| profitable? Definitely.
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| | States. They have centers in San
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| | Francisco, Seattle, Los Angeles, San
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| But offline it's an entirely different
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| | Diego, Chicago, New Jersey, New York, and
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| story.
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| | Minneapolis. Altogether they produce more
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| In the real world, when people meet
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| | than 8,000 events a year.
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| face-to-face, a 10-minute conversation
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| | If you'd like to suggest a seminar to The
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| with a prospect can lead to a $1,000
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| | Learning Annex, e-mail (">) a course
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| sale.
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| | description (no more than 1 page)
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| I know this from first-hand experience.
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| | outlining the topic you would like to
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| You see I've been in that position
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| | teach, the title of the class, and the
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| several times. How? I'm an author who
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| | city you would like to teach in. Include
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| uses Quickie Seminars to sell my
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| | a current resume or background
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| information products.
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| | information illustrating your
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| What is a Quickie Seminar you ask?
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| | qualifications.
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| It's a 3-hour talk that you give based
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| | You will be contacted within 4-6 weeks if
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| around the topic of your information
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| | they're interested.
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| product. If you sell DVD's that teach
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| | 3) Present the seminar and sell your
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| people how to paint murals, your Quickie
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| | information products to the audience.
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| Seminar would in turn offer similar
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| | 4) Happily take your profits home, or
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| informational content.
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| | move on to the next city.
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| Quickie Seminars are delightful tools for
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| | Whoa! Take Off Those Rose Colored
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| infopreneurs because they can provide you
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| | Sunglasses...
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| with a same day pay day.
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| | As easy as all of this sounds, there are
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| You give a Quickie Seminar on Tuesday,
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| | some major snafus that unseasoned quickie
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| you can take home $200- $5,000 on
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| | seminar initiates commit.
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| Tuesday.
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| | Some infopreneurs do a hard sell. They
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| Best of all, your competition is slight,
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| | talk about their book during the entire
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| if any.
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| | seminar, constantly referencing pages,
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| How One Stay-at-Home Mom Uses Quickie
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| | and telling the audience, "Well I won't
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| Seminars to Make a Years Worth of Salary
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| | talk about that right now... but it is in
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| in 20 Days
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| | my book." This makes audience members
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| I once attended a 3-hour seminar given by
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| | feel like they MUST buy your book. That's
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| a writer named Stacy Banner. Stacy only
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| | no good!
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| managed to herd her audience into $1,100
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| | Audience members come for helpful, solid
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| in information product sales that night.
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| | information. Give them what they cam for,
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| However this was just one night from her
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| | and they'll bless you with sales. No hard
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| 10-day Quickie Seminar tour.
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| | sell is required.
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| She confided in me that by the end of her
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| | Other infopreneurs don't accept credit
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| tour she expects to bring home
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| | cards. Big mistake. One thing you'll
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| $15,000-$20,000. In fact, she does these
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| | quickly discover is that most people want
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| seminars twice a year. They allow her to
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| | to pay by credit card. This is especially
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| be a stay-at-home mom, while only working
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| | true if you're selling more than one
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| a measly 20 days out of the year.
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| | item.
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| Take Advantage of the Quickie Seminar
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| | And still others situate their sales
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| Circuit by Following These 4 Steps...
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| | table on a less frequently traveled path.
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| 1) Choose a topic that you've created
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| | Place your products on a table within the
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| information products around.
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| | path of the bathroom, water cooler, or
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| Almost any topic will do. Arts,
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| | the exit. The more people are required to
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| photography, real estate, business,
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| | pass your stuff, the more likely they are
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| travel, writing, personal development,
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| | to stop, look and buy.
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| spirituality, computers, the Internet,
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| | So what are you waiting for?
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| take your pick.
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| | This is one marketing and business
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| 2) Pitch your talk to seminar centers
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| | segment that isn't oversaturated with a
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| around the US that are always looking for
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| | ton of competitors. Get started today and
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| new experts. These companies provide the
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| | YOU can completely dominate your niche on
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| room, the audience, and they will
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| | the Quickie Seminar circuit.
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| actively promote your seminar. Plus
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| | But the only way to win this game is by
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| you'll get paid for giving the seminar.
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| | getting out there and playing it.
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| The most popular seminar center is The
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