| Alexis Dawes | | | | Annex. |
| I've been selling my own self-published information | | | | The Learning Annex is one of the largest producers of |
| products (mainly e-books) online for the past 3 years. | | | | seminars, lectures, classes and workshops throughout |
| Is it profitable? Definitely. | | | | the United States. They have centers in San |
| | | | Francisco, Seattle, Los Angeles, San Diego, Chicago, |
| But offline it's an entirely different story. | | | | New Jersey, New York, and Minneapolis. Altogether |
| In the real world, when people meet face-to-face, a | | | | they produce more than 8,000 events a year. |
| 10-minute conversation with a prospect can lead to a | | | | If you'd like to suggest a seminar to The Learning |
| $1,000 sale. | | | | Annex, e-mail (">) a course description (no more than 1 |
| I know this from first-hand experience. You see I've | | | | page) outlining the topic you would like to teach, the title |
| been in that position several times. How? I'm an author | | | | of the class, and the city you would like to teach in. |
| who uses Quickie Seminars to sell my information | | | | Include a current resume or background information |
| products. | | | | illustrating your qualifications. |
| What is a Quickie Seminar you ask? | | | | You will be contacted within 4-6 weeks if they're |
| It's a 3-hour talk that you give based around the topic | | | | interested. |
| of your information product. If you sell DVD's that | | | | 3) Present the seminar and sell your information |
| teach people how to paint murals, your Quickie | | | | products to the audience. |
| Seminar would in turn offer similar informational | | | | 4) Happily take your profits home, or move on to the |
| content. | | | | next city. |
| Quickie Seminars are delightful tools for infopreneurs | | | | Whoa! Take Off Those Rose Colored Sunglasses... |
| because they can provide you with a same day pay | | | | As easy as all of this sounds, there are some major |
| day. | | | | snafus that unseasoned quickie seminar initiates |
| You give a Quickie Seminar on Tuesday, you can take | | | | commit. |
| home $200- $5,000 on Tuesday. | | | | Some infopreneurs do a hard sell. They talk about their |
| Best of all, your competition is slight, if any. | | | | book during the entire seminar, constantly referencing |
| How One Stay-at-Home Mom Uses Quickie Seminars | | | | pages, and telling the audience, "Well I won't talk about |
| to Make a Years Worth of Salary in 20 Days | | | | that right now... but it is in my book." This makes |
| I once attended a 3-hour seminar given by a writer | | | | audience members feel like they MUST buy your |
| named Stacy Banner. Stacy only managed to herd | | | | book. That's no good! |
| her audience into $1,100 in information product sales | | | | Audience members come for helpful, solid information. |
| that night. However this was just one night from her | | | | Give them what they cam for, and they'll bless you |
| 10-day Quickie Seminar tour. | | | | with sales. No hard sell is required. |
| She confided in me that by the end of her tour she | | | | Other infopreneurs don't accept credit cards. Big |
| expects to bring home $15,000-$20,000. In fact, she | | | | mistake. One thing you'll quickly discover is that most |
| does these seminars twice a year. They allow her to | | | | people want to pay by credit card. This is especially |
| be a stay-at-home mom, while only working a measly | | | | true if you're selling more than one item. |
| 20 days out of the year. | | | | And still others situate their sales table on a less |
| Take Advantage of the Quickie Seminar Circuit by | | | | frequently traveled path. |
| Following These 4 Steps... | | | | Place your products on a table within the path of the |
| 1) Choose a topic that you've created information | | | | bathroom, water cooler, or the exit. The more people |
| products around. | | | | are required to pass your stuff, the more likely they |
| Almost any topic will do. Arts, photography, real estate, | | | | are to stop, look and buy. |
| business, travel, writing, personal development, | | | | So what are you waiting for? |
| spirituality, computers, the Internet, take your pick. | | | | This is one marketing and business segment that isn't |
| 2) Pitch your talk to seminar centers around the US | | | | oversaturated with a ton of competitors. Get started |
| that are always looking for new experts. These | | | | today and YOU can completely dominate your niche |
| companies provide the room, the audience, and they | | | | on the Quickie Seminar circuit. |
| will actively promote your seminar. Plus you'll get paid | | | | But the only way to win this game is by getting out |
| for giving the seminar. | | | | there and playing it. |
| The most popular seminar center is The Learning | | | | |